A smiling woman with long red hair sitting at a wooden desk with a silver laptop, a white mug, and several notebooks, in a bright room with large industrial-style windows and a white wall with drawings and green plants in the background.

Boutique design studio for hospitality brands with a story

Partnering with hotels, restaurants, bars, and event venues to turn your vision into guest-ready brands and websites that book stays, fill seats, and support your team.

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Design that feels like your space, works like a member of your team, and grows with your concept.

Paige Madden Design is a boutique branding and web studio for hospitality brands that want a creative partner, not just a vendor. Hospitality teams work with Paige when they need someone who listens deeply, remembers the nuances of their concept, and turns scattered ideas into clear, cohesive design systems their whole team can use.

For owners, operators, marketing managers, and creative directors, working together feels like adding a trusted design lead to the team — one point of contact, thoughtful guidance, and a process that respects your capacity and your timeline.

Check out our work

Design isn’t decoration.

It’s how your hospitality brand shows up for guests before they ever step inside.

Branding and websites become extensions of the care you already show in real life, giving guests a preview of the experience, your team a clear playbook, and your business a stronger foundation for growth.

Every project blends strategy, storytelling, and hospitality-savvy design so your digital touchpoints feel personal, intuitive, and true to the guest experience.

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Service Offerings

Ways we can work together

Multiple business cards for Rose Wood, with one in the center displaying the name and contact details of James Montgomery, an events director, and others showing the logo and name of Rose Wood.

Branding

For Hospitality

Build a strategic, guest-centered visual identity that feels like your space and scales with new locations, menus, or concepts. From logos and typography to menus and print collateral, your brand system stays cohesive across every touchpoint.

More About Branding
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Website Design

For Hotels, Restaurants, & Venues

Design a conversion-focused website that does the hosting before guests arrive — telling your story, showcasing your spaces, and making it easy to book, inquire, or reserve a table. Thoughtful UX and clear structure help your team update content without the tech headaches.

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Design Support

For Entrepreneurs

Get focused design support for the projects that have been sitting on the back burner — from menu updates and landing pages to seasonal campaigns and one-off collateral. Ideal for hospitality teams who need a nimble partner for quick-turn, high-impact design.

About DFY Design Support
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What Clients Are Saying

Get Started
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50+
Websites
Launched

25+
Brands
Designed

A woman with long red hair, smiling, working on a silver laptop in a bright room with a window, plants, and abstract face drawings on the wall.

Hi, I’m Paige!

Your hospitality-focused brand and web partner.

After leaving the agency world, Paige Madden Design was built to give hospitality teams a more personal, collaborative alternative to big-agency handoffs. Together, we co-create brands and websites that feel human, thoughtful, and easy for your team to keep using long after launch.

About My Journey

Ready to turn your concept into a cohesive guest experience?

Whether you’re opening a new property, evolving a restaurant group, or refreshing an “it’s time” brand, you get a hands-on creative partner from first brainstorm to post-launch check-ins.

Book a Free Discovery Call
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For Hospitality Teams, Creatives, Biz Owners

Free Resources

Person holding a tablet displaying a website audit guide titled 'Website Audit Guide for Capitaine Board' with text about improving visitor engagement and boosting conversions.

Website Audit Guide

A simple, self-guided audit to help you spot gaps in your current site, improve the guest journey, and support better conversions.

Free Download
Tablet displaying a branding checklist for hospitality brands, containing a laptop, notebook, coffee, and pen on a decorative tray.

Branding Checklist

A quick-start guide to clarify your hospitality brand foundations, story, and visual identity before you invest in design.

Free Download
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Website Copy Planner

A step-by-step planner for mapping your website pages and content so your next build or refresh feels organized and strategic.

Free Download